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Karah Finan

Karah Finan is a forward-thinking revenue leader at the intersection of ERP, AI, and modern go-to-market strategy. With more than 13 years of experience in B2B marketing and business development, she architects data-driven growth engines that position Protelo as a dominant force in the NetSuite and Acumatica ecosystem.

Known for blending strategic vision with executional precision, Karah builds scalable, multi-channel demand programs that accelerate pipeline, increase ARR, and elevate brand authority. She operates with a consultative, product-led mindset—aligning marketing, sales, and partnerships to create measurable business impact and long-term enterprise value.

Karah’s career has been rooted in the technology sector from the start. After earning her Bachelor of Science in Journalism and Public Relations, she worked alongside partners of NetSuite and IBM, developing deep expertise in ERP-driven transformation. She later joined a technology agency serving global brands including HBO, Food Network, and CBS, where she refined her performance marketing and digital strategy capabilities. Prior to Protelo, she led marketing operations for a top-tier Magento partner in Manhattan, driving growth in a highly competitive ecommerce technology landscape.

Based in Northern California, Karah spends her time outside of work exploring local trails with her Basset Hound, Bird, and taking full advantage of the region’s entrepreneurial energy and outdoor lifestyle.